Red Dust the Coffee
An innovative partnership between Jasper Coffee and the Outback Academy Australia.
This innovative partnership will support the delivery of our Red Dust Heelers Wheeling and Healing programs across Australia.
Jasper Coffee is an Australian owned Carbon Neutral business. In 2014 the Outback Academy approached Jasper Coffee to partner in a landmark funding campaign involving coffee and Indigenous communities across Australia with a particular focus on young people with disability, at-risk and disengaged from education and employment.
Since 2012, the Outback Academy Red Dust Heelers (the Heelers) have been supporting young people with disability, and at-risk or marginalised from education, employment and the social life of their communities. The Heelers are Aboriginal and other athletes with disability. They play a key role in Outback Academy RESPECT and Wheeling and Healing programs that encourage and support young people back into education and employment, sports and recreation.
The Heelers are in demand across Australia, so the Outback Academy needed a partner that understood the value of the work being done. Jasper Coffee has come on board to assist this innovative and highly impactful program.
Levies from sales of Red Dust the Coffee will go directly to help fund Red Dust Heelers, Wheeling and Healing programs across Australia. These programs engage Aboriginal and other young people with disability, community members and other local stakeholders in a series of awareness raising and practical activities aimed at encouraging education, employment and healthy, active lives.
This includes where possible a day focused on Red Dust Healing, one of Australia’s most effective and culturally grounded healing programs led by Founder Tom Powell.
50% of Aboriginal community members experience disability. The Heelers stories, practical advice and friendship are powerful.
Red Dust the Coffee and the Red Dust Heelers Wheeling and Healing programs are now sustainably bound. Within these respective community structures, people are able to heal their economic and social hurt and become part of their own solution. Jasper Coffee is happy to help. Thank you Jasper Coffee!
See the Reed Dust Heelers at work at:
Red Dust Healing: thereddust.com